2024 in Retrospect: Growth, Rebrands, and Looking Ahead

As 2024 draws to a close, it’s the perfect time to reflect on what has been an exciting year of growth, innovation, and evolution for our team and clients. Over the past twelve months, we’ve navigated new challenges, embraced transformative opportunities, and strengthened our commitment to delivering exceptional results.

As 2024 draws to a close, it’s the perfect time to reflect on what has been an exciting year of growth and evolution for our team and clients. This year, we’ve grown our team across multiple locations, with talented members now based in SydneyMelbourne, Regional SA (Riverland/Sunraysia), and South Australia (Adelaide/Adelaide Hills). It’s been a dynamic year, and we’re grateful to have expanded our footprint, allowing us to better serve our clients and communities.

Rebrands & Refreshes: The Power of a Fresh Look One of the standout highlights of 2024 has been our focus on rebrands and brand identities, working with both new and established clients. Whether you’re launching something new or looking to give your brand a modern update, a refresh is essential every few years to keep your brand relevant and aligned with your audience’s needs. A fresh brand identity not only reinvigorates your marketing but also signals growth and evolution. If it’s been a while since your last update, consider the power of a rebrand to boost your visibility and reconnect with your target market.

Email Marketing: A Proven ROI In the fast-changing world of digital marketing, one service has remained a consistent winner for our clients: email marketing. It continues to be one of the most effective and measurable marketing tools, offering an impressive ROI of up to $42 for every $1 spent.

Whether you’re engaging with loyal customers or nurturing leads, email remains a cornerstone of successful marketing strategies, and we’re proud to have delivered strong campaigns for many of you this year.

Chrissy’s Health Journey As many of you may or may not know, Chrissy has been undergoing medical treatment for her MS. This can be physically challenging at times, and with her next dose scheduled for 11th November, she’ll be immune compromised. For this reason, she will be on lock down for any face-to-face meetings until January 2025. We appreciate your understanding during this time and want to assure you that we’ll continue to be available virtually for any meetings or support you may need.

Digital Gift Vouchers: A Must for The Festive Season If you’re not yet offering digital gift vouchers, now is the time to start! These are an easy way for customers to spend with you, without requiring you to be physically present. They’re also a fantastic tool for building your customer database and introducing your brand to new audiences. Don’t miss out on this simple but powerful way to grow your business.

Planning for November & December With the year-end fast approaching, if you need any marketing support for November or December, please book in as soon as possible. We allocate time and resources to ensure we meet deadlines, and while we can often accommodate short lead times, we always appreciate early notice to ensure the best outcomes for your campaigns and projects.

Ticketed Events & Marketing Strategy If you’ve got ticketed events coming up and want to ensure they’re a sell-out, now’s the time to create a marketing plan. Our team has a wealth of experience in event promotion, and with Olivia, an Events, Music, and Marketing Graduate on board, we’re ready to help you spread the word. With Olivia’s up-to-date knowledge and Chrissy’s extensive experience, we can craft a strategic plan to maximize your event’s success.Let’s Chat! As always, if there’s anything else you need or if you’d like to chat, just let us know. We’re here to help, and we look forward to working with you in the exciting months ahead.