As the holiday season fades, it’s time to refocus on business plans for the new year. This period offers a prime opportunity to reassess, strategize, and set the stage for growth. By learning from past experiences and embracing innovation, businesses can position themselves to maximise the opportunities that lie ahead in the coming year.
Neuromarketing blends neuroscience and marketing, analyzing brain responses to refine strategies. It uncovers subconscious influences on consumer decisions, enhancing the effectiveness of marketing campaigns. Now why you should do it? Read for more.
In the dynamic business world, challenges are common. As a business coach, I’ve seen many turn these obstacles into opportunities through “Business Alchemy.” In this blog, I’ll share insights on using alchemy to transform hurdles into stepping stones for success.
Traditionally, employee recognition focused on rewarding results, like meeting sales targets. However, a shifting workplace perspective emphasises recognising and incentivizing employees for their dedicated efforts. Read for more.
In today’s fast-paced world, ethical and sustainable marketing has gained prominence as consumers prioritize eco-conscious and socially responsible choices. Businesses must adapt, aligning marketing strategies with these values. This article explores the significance, benefits, and actionable insights for businesses seeking to make a positive impact.
Whether you have a fondness for them or find them less appealing, emojis have undeniably evolved into a crucial instrument for upholding a professional demeanour when interacting with your audience.
Email marketing can be, and is, one of the most affordable and impactful tools for communicating with your customer base. Here are a few tips on its importance, along with some ways to use it as part of a 360-marketing campaign and strategy.
Media training, typically attributed to celebrities and politicians, has been viewed as a niche skill for the public eye. Nevertheless, it provides valuable lessons and techniques beneficial to everyone, not just the wealthy and famous, making it a practical and useful tool for personal and professional communication. Learn why you should be taking the course yourself.
In today’s digital age, the influence of social media is undeniable. Whether you’re an individual or a business, having a well-crafted social media strategy is not just beneficial but essential. In this article, we explore the importance of a thoughtful social media strategy in a rapidly changing digital landscape.
Yep, I finally wrote it after talking about it for years! This book is for people who have little to no knowledge about email marketing or those who are high-volume users who want to use more functionality and fast-forward to get the cheat code. I’d even recommend reading this book if someone does your email marketing for you, so you know at least what the metrics mean and what values are good or bad.
